Welcome to our Inside the Industry section – where we don’t just tell you how working with RPS can benefit you, but we discuss print as a whole: its effectiveness; its sustainability and its environmental impact. This is where we share facts, research and case studies to remind you that Print is Charming. Print causes people to sit up, take notice and think, because it is alluring and difficult to forget. When you hold print in your hand, you’re holding something that is dependable, trusted and well loved. Research shows that the brain works differently when we engage with print. Whether used alone or as part of a multi-channel approach, you’ll find Print’s Charming.

There are more ways to advertise your business than ever before, but Don’t forget – print’s charming!

Print is…

When people view print, they may:

Further information can be found at…

Not-for-profit organisation promoting environmental impact of print and paper.

Independent organisations promoting effectiveness of print as part of a multi-channel approach.

Marketing body for newsbrands

Independent Print Industry Association

Data & Marketing Association Print Council

 

Forest Stewardship Council

Programme for the Endorsement of Forest Certification

Not-for-profit organisation promoting environmental impact of print and paper.

Marketing body for newsbrands

Programme for the Endorsement of Forest Certification

Independent organisations promoting effectiveness of print as part of a multi-channel approach.

Independent Print Industry Association

Data & Marketing Association Print Council

 

Forest Stewardship Council

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